UNIC Lagos launches social media campaign

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The United Nations Information Centre (UNIC) Lagos has launched a social media educational campaign to increase public awareness on the 17 goals and the 169 targets of the Sustainable Development Goals (SDGs).

The initiative tagged, “17 – 17 SDGs Campaign”, seeks to disseminate the 17 goals of the SDGs over the first 17 days of every month, from January to December 2016.

This, according to the National Information Officer of UNIC Lagos, Mr. Oluseyi Soremekun, is that “the first day of every month, for instance, is devoted to Sustainable Development Goal Number One, which is ‘No Poverty’, while the second day is for Goal Number Two (Zero Hunger) till the seventeenth day which will address Goal Number Seventeen (Partnerships for the goals).”

The campaign was officially launched on January 1, 2016. The goals are also being disseminated in four Nigerian languages: Hausa, Igbo, Yoruba and Pidgin English.

Soremekun explained that the rationale behind the campaign was to widely disseminate the 17 Goals and the 169 targets of the Sustainable Development Goals (SDGs) for better understanding and increased buy-in by stakeholders.

He added that the “17 – 17 SDGs campaign” would run simultaneously with other outreach activities being organised on the SDGs by UNIC Lagos and partners in the course of 2016.

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