The management of music channel, MTV Base Africa, on Tuesday, treated guests and stakeholders to a teaser of its forthcoming programme, Lip Sync Battle which premieres tomorrow.
Welcoming guests to the screening, which took place at the Genesis Deluxe Cinemas, Lekki, Senior Channel Manager, MTV Base Africa and Senior Creative Director, Viacom, Katung Aduwak said that basically, Lip Sync Battle is all about having fun while giving people an opportunity to express themselves.
“This season is a step above the previous. We’ve actually taken it to another level with our Lip Sync Battle Challenge. It is an amazing format. The second season is going to be bigger, it’s going to be better,” he said.
Explaining further, Katung said that the Lip Sync Battle Challenge offers viewers the chance to send a 60 seconds lip syncing of their favorite artiste and stand a chance to win N1million and a VIP experience for two at any MTV award ceremony.
Also speaking, Vice President of MTV and BET, Monde Twala described the show as an entertaining format that speaks to lifestyle in terms of what the channel stands for.
“If you go through what we achieved last year, it was quite a Nigeria/South Africa kind of based format. And I think it went well but this year, we have spiced it up by adding other regions from Africa. It really speaks to what young people are doing on a day to day basis around the music genre,” he said.
Lip sync, he said, wouldn’t be possible without all the talents. “It’s really about the talents that come on board to help. This is one show where you can just let loose, be yourself and try something you probably have never tried before,” he added.
Another addition to the show this year, according to organisers, is energetic show host, Denrele Edun who replaces music artiste D’banj as host while the show still retains Pearl Thusi.
Reliving his experience as host, Denrele said that taking over from Dbanj was no joke. “It has been an amazing experience for me. Pearl Thusi and I were dynamites. The fusion was crazy. And over all, my energy was over the roof,” he stated.
Also present at the screening were some of the Season 2 contestants, DJ Exclusive and sultry singer, Simi.