Where is the swag?
When the Mavins dropped their first family song, ‘Dorobucci’, it was with open hands we all grooved to the beat. And, we were not surprised the song, published 7 months ago, as at press time, had garnered close to 7 million, 6, 685, 887 views specifically on Youtube.
So you can imagine the high expectations when the group released another, ‘Looku Looku’ two weeks ago.
Just like ‘Dorobucci’, ‘Looku Looku’ has been receiving massive airplay both on TV and radio, and on social media likewise. And as at press time, the song already had 225, 192 views on Youtube- quite impressive.
However, despite that the ‘Looku Looku’ video has been enjoying a huge buzz, observation shows that ‘Dorobucci’, during its time, perhaps because of its catchy beat, quickly became the rave of the moment than the latter.
So, ‘Looku Looku’ opens with a scene showing the city of Lagos, including bikers and cars announcing the group’s arrival- nice concept there.
The part where Don Jazzy steps down from his car into the waiting hands of the cheering crowd waving the Supreme Mavin Dynasty flag, is also a good scene for the message in the song.
Jazzy’s attitude while introducing the song is also on point.
Reekado Banks comes in with his line and the energy drops. We’d expected more energy to keep the song rolling yet, it appears he wasn’t emotionally ready for his part- too cold.
However, Jazzy returns the energy with the chorus, jerking us up again.
Again, with the kind of raga beat ‘Looku Looku’ has, we expected more electric choreography which is almost absent- most of the dancers who were ladies, merely rolled their bodies as if it were some R&B song. There could have been some strong-boned guys who know how to twist their bodies and add some swag to the video.
The video and sound quality are on point.
Good lighting, especially the dark scene with piercing car lights- dope!
Good props, costumes and perfect stage management.
But, why didn’t they use Naira notes? That part where Dr.Sid was counting some money- if we saw well, those were Dollars, not Naira notes- that’s another fallout.
Aah! And then the Korede Bello part. We like his voice quality any day any time- that traditional voice tone of his is a killer! He also added some drama there.
D’ija’s Hausa feel is another added advantage to the song. She’s got some god moves too.
Tiwa Savage’s part is another interesting part- her voice quality, swag, eyes and raga dance steps were just on point.
The 3: 48 secs video is overall, interesting.