CentrespreadGrey

CentrespreadGrey wins Euro global account pitch

Euro Global Foods and Distilleries has chosen one of foremost Nigerian advertising powerhouses, CentrespreadGrey, to manage its marketing communication account in the country after...
Big data

Big data and marketing: What implications for Nigeria?

It is instructive to note that in this age of globally competitive digital economy, organisations no longer base marketing and management judgements on myths,...
Indomie

Indomie: Heroes Award set to hold, as panelists emerge

As the countdown to the 2017 Indomie Independence Day Awards (IIDA) for Heroes of Nigeria draws closer, Dufil Prima Foods, makers of Indomie Instant...
SIXT

SIXT Nigeria records huge performance, expands network

SIXT brand, Coscharis Mobility Ltd has taken stock of its performance so far, declaring that the popular franchise has been a huge success in...
Godwin Anyebe

Rivers shines in 2017 Cowbellpedia Maths TV Quiz

Tamunokuro Braide of Graceland International School, Port Harcourt, is the third contestant to secure a semi-final slot for Rivers State in the on-going 2017 Cowbellpedia...
Godwin Anyebe

Institute set to punish practitioners for non-compliance

The National Institute of Marketing of Nigeria (NIMN) has expressed readiness to curtailed the activities of marketing practitioners who have failed to comply with...
Godwin Anyebe

Consumers are ‘kings’ as competition in beverage industry heightens

The competition in Nigerian beverage drink market reminds one of the cola war of the 70s when competing brands were throwing jibes to one...

‘Why CSR, social marketing differ’

The concept of Corporate Social Responsibility (CSR) and Social Marketing has become a subject of debate among stakeholders.While it is believed in some quarters...
Chi

Chi Limited unveils “3-in-1 Yo!”

Nigeria’s market leader in high quality Juice and Dairy products, Chi Limited, has introduced its 1st Ready-to-drink chocolate, milk and malt drink.The product, Hollandia...
Enugu

GOtv holds customers’ forum in Enugu

Digital pay-TV provider, GOtv, on Saturday, held its Customer Forum recently in Enugu, with subscribers in the city commending it for revolutionizing television-viewing experience.The...

Latest News